A new twist to glutamate-industry disinformation

“MSG has an image problem.”

That was the first sentence in the latest online propaganda received by the Truth in Labeling Campaign today. 

“An estimated 42% of us are trying to limit or avoid MSG entirely, according to the International Food Information Council,” as reported by Karen Ansel in the TODAY article appearing at msn health — Is MSG bad for your health? The Surprising truth.   

Is that an admission or what?  Especially coming from the IFIC, an industry front group that’s been representing Ajinomoto, MSG’s U.S. manufacturer, for years. (It was the IFIC that orchestrated the damage control plan for Ajinomoto when concerned about the 60 Minutes program on MSG in 1991.) *

Then Ansel goes on to ask, “Is MSG really as problematic as we’ve been led to believe, or is it time to give it a second look?”  And the answer, of course, is that it’s time to give MSG a second look.

From that point forward, the piece reads like much of the glutamate-industry propaganda we’ve seen over the years. As would be anticipated, there’s growing reference to MSG as a salt substitute, ignoring, as always, the downside of substituting excitotoxic amino acids for sodium. But there’s also a hint that authors for glutamate-industry propaganda are getting hard to come by, as evidenced by Ansel giving her article over to Toby Amidor, quoting generously from Amidor who has been representing Ajinomoto for years.

The article concludes by saying: “In the end, if you’re one of those people who is MSG sensitive, it makes sense to avoid it. For everyone else, there’s no need to stress about it.” 

Are you serious? No need to stress if you don’t get something you notice like a-fib or headache after consuming MSG?  Think about the fact that you won’t be able to notice the brain damage that occurs if you accumulate more glutamate than your body requires.


Toby Amidor:


“It Wasn’t Alzheimer’s.  It Was MSG.”  Page 34.    https://www.truthinlabeling.org/assets/it_wasnt_az.pdf

PROPAGANDA 101: The 8 ingredients in cutting edge propaganda:
http://truthinlabeling.org/blog/2019/05/01/propaganda-101-the-8-ingredients-in-cutting-edge-propaganda/  Featuring Stefan Chin’s YouTube presentation

Six Big Fat Lies:

Seven Lines of Evidence leading to the conclusion that manufactured free glutamate, no matter where it is found, is excitotoxic:
https://bit.ly/3vkZ6Cl    and    https://7lines.org

* 60 Minutes:

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